Capture Planning

Upfront research and analysis reduce marketing costs by ensuring our clients pursue the projects with the highest probability of success.

Strategic Creations provides first-hand experience and upfront research and analysis that are critical for early team strategy. Our clients get a jump on the competition by knowing proposal requirements ahead of the solicitation’s release. Our thorough pipeline management ensures business development is linked to the company’s cash flow planning.

Our capture planning services include:
  • Gap analysis: evaluation of proposal requirements and our clients’ solution options
  • Comprehensive market research and analysis
  • Pipeline management (opportunity searching, tracking and evaluation)
  • Early evaluation of the success probability on a pursuit, including competitive assessment
  • Project relevancy planning to ensure that all proposal requirements are met or exceeded
  • Formal capture planning, teaming and early narrative strategizing
Strategic Creations stepped in and prepared a formal capture plan and success strategy for one of our large IDIQs. With their help working with our Senior Management team and team partners, we put together a winning plan and team. Thank you Strategic Creations for your advice and proactive approach!
Current Client
Client Since 2012

Winning isn't everything, it's the only thing.